UNDER ARMOUR EXTENDS PARTNERSHIP WITH US SPEEDSKATING AND USA BOBSLED/SKELETON
by Abby Slenker
April 11, 2023 – Under Armour (NYSE: UA, UAA) and US Speedskating and USA Bobsled/Skeleton today announced multi-year extensions of their long-standing partnerships. As part of the agreement, Under Armour will remain as the National Teams’ exclusive competition suit provider through the 2026 Winter Olympic Games in Milano-Cortina. The brand will also continue to supply all athletes with state-of-the-art training apparel, footwear, and accessories.
“Under Armour is proud to support US Speedskating and USA Bobsled/Skeleton and to extend this long-standing partnership,” said Sean Eggert, SVP of Global Sports Marketing at Under Armour. “We share a common goal to empower athletes on their journey to compete on the world stage – and are excited for what’s ahead in 2026.”
US Speedskating Partnership:
Since the beginning of the partnership in 2011, Under Armour has developed best-in-class skin suits designed to help US Speedskating’s National Team increase speed and provide muscle support. To continue to drive innovation, Under Armour will be partnering with Qwixskinz, a continuation of their partnership over the past three years, specializing in the design and development of aerodynamic race suits.
“Under Armour continues to be a game-changing partner for US Speedskating and our athletes,” said Ted Morris, Executive Director at US Speedskating. “With a talented and deep group of skaters, we’re well positioned for success on the ice over the next four years with Under Armour by our side.”
USA Bobsled/Skeleton Partnership:
Under Armour began its support of USA Bobsled/Skeleton athletes when the team was looking for an apparel partner in 2008. Since the first day of the partnership, Under Armour worked closely with the team to keep the athletes prepared for all weather conditions and design a cutting-edge race suit. The design has evolved over the years and has been spotlighted on the podium on medal-winning USA Bobsled/Skeleton athletes. Qwixskinz will also support the development and manufacture of the Bobsled/Skeleton suits, continuing their partnership of more than a decade with USA Skeleton. Under Armour will serve as USA Bobsled/Skeleton’s competition provider through June 2027.
“USA Bobsled/Skeleton is fortunate to have a long-standing and strong partnership with Under Armour. Their commitment to support USA athletes is clear in all that they do for the team” said Aron McGuire, CEO, USA Bobsled/Skeleton. “We look forward to continuing to work with Under Armour as we look towards the future.”
About Under Armour, Inc.
Under Armour, Inc., headquartered in Baltimore, Maryland, is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Designed to empower human performance, Under Armour's innovative products and experiences are engineered to make athletes better. For further information, please visit https://about.underarmour.com/.
About US Speedskating
US Speedskating is a non-profit organization recognized by the United States Olympic Committee and the International Skating Union as the governing body for the sport of speedskating in the United States. Its mission is to be one of the premier speedskating organizations in the world through excellence in leadership, development and performance. To date, US Speedskating has won 85 Olympic medals, making it the most successful winter sport in the U.S. In addition to its elite programs, US Speedskating is responsible for the grassroots development of speedskating. For more information, follow US Speedskating on Facebook, Twitter and visit www.usspeedskating.org.
About USA Bobsled/Skeleton
USA Bobsled/Skeleton (USABS), based in Lake Placid, N.Y., is the national governing body for the sports of bobsled and skeleton in the United States. For more information, please visit the USABS website at www.usabs.com. Individuals interested in becoming bobsled or skeleton athletes can visit www.usabobsledskeleton.com.
Qwixskinz is a company specializing in the aerodynamic race suit industry in multiple high speed sports. With more than 20+ years’ experience, Qwixskinz has researched innovation, fabric development & technical pattern design through wind tunnel testing & onsite analysis that has benefited athletes to achieve success at World Cup, World Championship & Olympic levels. For more about Qwixskinz, visit www.qwixskinz.com.