USABS RE-SIGNS PARTNERSHIP WITH HAMMER STRENGTH
by Abby Slenker
LAKE PLACID, N.Y. (August 16, 2023) - USA Bobsled Skeleton (USABS) announced today the re-signing of their partnership with Hammer Strength, a subsidiary of Life Fitness.
Founded in 1989 by Gary Jones, Hammer Strength is an innovative line of strength training equipment that simplifies the biomechanics of lifting weights while matching machine movement to human motion.
Hammer Strength is designed to be the most durable on the market. It is perfect for the travel-packed, unpredictable schedules of USABS athletes, providing them with reliable and research-backed equipment they can count on.
“Hammer Strength is a partner that provides a direct impact on our athletes’ pushing ability,'' Curt Tomasevicz, Director of Sports Performance for USABS shared. “There is no secret that strength and speed are the key to a fast bobsled or skeleton start. Our athletes spend hours in the weight room using Hammer Strength equipment to outwork the competition to be the very best off the start block.”
Hammer Strength is designed to be the most durable on the market. It is perfect for the travel-packed, unpredictable schedules of USABS athletes, providing them with reliable and research-backed equipment they can count on.
“USA bobsled and skeleton athletes depend on being strong, powerful and explosive to be successful at the start of the race. Hammer Strength’s durable equipment plays a critical role in supporting the team while they are traveling throughout North America and Europe. Thanks to Hammer Strength, the USA team is always prepared to be at their best.” Aron McGuire, CEO of USABS, shared.
"Hammer Strength is proud to continue our partnership with USABS. Supporting these elite athletes and providing them with the opportunity to train whenever and wherever is how we build on our history of being a world-class equipment manufacturer,” shared Lon Record, Life Fitness Regional Manager.
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About Hammer Strength
Life Fitness is the global leader in commercial fitness equipment and game tables and furnishings. The company manufactures and sells its strength and cardiovascular equipment, billiards tables and accessories, and game room furniture under the brand names Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group, SCIFIT and Brunswick Billiards.
About USA Bobsled/Skeleton
USA Bobsled/Skeleton (USABS), based in Lake Placid, N.Y., is the national governing body for the sports of bobsled and skeleton in the United States. For more information, please visit the USABS website at www.usabs.com. Individuals interested in becoming bobsled or skeleton athletes can visit www.usabobsledskeleton.com.