USA Bobsled & Skeleton Partners with Native
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by Abby Slenker
LAKE PLACID, NY (January 5, 2026) – USA Bobsled/Skeleton is excited to welcome Native to the USA Bobsled/Skeleton family of partners. Native is a sub-brand of Procter & Gamble (P&G), a company that has a partnership with the United States Olympic and Paralympic Committee (USOPC).
Native is a personal care brand committed to creating clean, effective products made from naturally-derived ingredients. Known for its innovative formulas and dedication to sustainability, Native offers a range of products designed for everyday use, helping people feel confident and perform their best—whether at home, at work, or in high-intensity athletic environments.
“We’re thrilled to partner with the US men’s and women’s bobsled teams as they prepare for Milano Cortina 2026. These athletes exemplify the same commitment to excellence that drives Native – they demand products that perform when it matters most made with ingredients they can trust. Our clean, effective formulas won’t let them down during those crucial moments when every second counts. And let’s be honest, when you’re sharing close quarters in a bobsled flying down an icy track, you want to know your deodorant is reliable. Native is proud to support these incredible athletes as they chase their Olympic dreams,” shared Chris Talbott, Native CEO.
“Native’s partnership will provide crucial support to our athletes as they prepare for the upcoming Olympic season,” shared Aron McGuire, CEO of USA Bobsled/Skeleton. “Their commitment helps our team focus on training, performing at their best, and achieving their Olympic goals. We are thrilled to welcome Native to the USA Bobsled/Skeleton family.”
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About USA Bobsled & SkeletonUSA Bobsled & Skeleton (USABS) is the national governing body for bobsled and skeleton in the United States, responsible for training, developing, and supporting athletes from development to elite levels of competition. For more information, visit USABS.com, or follow the team’s journey on Instagram: @USABS, Facebook: USABS, and TikTok: @usabobsledskeleton.
About Native: Founded in 2015, Native is a personal care company that makes clean and effective products from naturally-derived ingredients, including deodorant, body wash, body lotion, hand soap, toothpaste, shampoo, and conditioner. For more information, visit www.nativecos.com or follow Native on TikTok, Instagram, Facebook, and LinkedIn.
